by Institution Author "Dalati, Rama Rami"
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The influence of celebrity marketing on skincare product consumer behavior
Dalati, Rama Rami (Altınbaş Üniversitesi / Lisansüstü Eğitim Enstitüsü, 2022)Consumers' choices and actions are altering as a result of digital impact. Marketers spend time determining how to communicate with celebrities to increase their sales. It all starts with comprehending the effects of ...